Employee Gift Cards: A New Way of Service Recognition

The employee workforce is a core component of every company and organisation. Proper recognition of their service and talents can significantly enhance their engagement and help achieve higher productivity levels in the workplace. And what better way than some reliable employee gift cards to appreciate the work done? When running an organisation, recognising the work done by hardworking employees is an important factor to consider, as this increases their motivation to work and their loyalty towards the company.

Many Australian companies have begun taking rewards systems seriously, with many administrators looking into possible studies about their beneficial characteristics in an organisation’s growth. With gift cards slowly gaining traction within the past years and many of the country’s workforce working online, using gift cards might be a good idea.

Take a look at some of the reasons as to why it is advantageous:

They Have the Option to Choose What They Want

Ever wondered what the employee wants instead of fixing a set of gifts for the top employees? Personal preference goes a long way when it comes to rewards, and gifts and gift cards will give employees exactly that (the freedom to buy what they want). This choice or independence will be a positive experience that uplifts the workplace morale.

Gift Cards Are Personal

Imagine a reward system where everyone gets paid in cash. It’s too boring, right? Meanwhile, using a gift card can have quite the opposite effect on employees, bringing out a feeling of uniqueness. Moreover, what’s personal will become a memorable experience over time, making employees feel more appreciated for the hard work they put in.

The Mundane Use of Cash

Employees always use cash to pay for day-to-day expenses, bills, and mortgages, even if cash is given as a reward. This is because there’s a stigma surrounding money that doesn’t usually go with shopping sprees but more towards bill payments and debt clearing. Considering this, having a gift card can allow employees to make a guilt-free purchase of whatever they want, boosting engagement. Besides, cash rewards aren’t something that colleagues talk about at work, while gift cards can come up as a regular topic during casual conversations.

It Is Convenient

Many employee gift cards cover millions of stores and brands across the country and are available for every budget or payment. Because of this, it is way better than any bundle of cash as it provides a smooth payment method for every purchase. Also, most of these cards are customisable according to the preference of the customer, brand or company.

Secure Transactions

Employees can use gift cards for all transactions and even block payments if it gets stolen or lost. Hence, as a means of payment, it is more secure compared to a bundle of cash.

How Do You Maximise the Effect of Gift Cards as a Reward System?

Using an open-loop system for gift cards enhances decision making abilities for employees as their options are unlimited. In case too many purchasing options aren’t available for that specific card, a closed-loop system works well.

So, you can reward gift cards in front of the employees and appreciate the person for a job well done. This can have a strong positive effect on the individual since a word of recognition can significantly boost one’s morale. So, in short, giving gift cards out during public ceremonies, meetings, or other important milestones will make a memorable experience for the individual.

Adding a personal note will also strike a feeling of uniqueness and recognition for them; nothing too fancy, just a simple thank you note or a note of recognition will do well.