The wave of homebuyer leads is one of the more-hyped tech trends of the year. Millions of people will be looking to buy a home this year, and a small number of real estate agents are already capitalizing on the wave.
In the lead generation world, the wave of homebuyer leads is nothing new. But this is the first time that so many real estate agents are getting their leads from the same source.
In the past, developers and lenders were the primary sources of leads. But as the housing market has stabilized, so has the demand for real estate agents.
That’s why the wave of homebuyer leads is something that real estate agents are willing to work hard for.
If you’re looking to get involved in the homebuying business this year, then you should take a look at the technology funneling homebuyer leads.
What is the technology funneling homebuyer leads?
More and more people are choosing not to buy a home when they could have easily done so a long time ago. With home values continuing to rise and inventory at all home sale levels, people are looking to buy a home. The good news is that there are a number of ways for real estate agents to get their names out to this potential audience.
There are many different types of leads available, and each has a different strategy for getting them interested in real estate. The tech funneling lead trend will continue to be a blessing to real estate agents, as it will enable even more people to be involved in the homebuyer process.
How to get a homebuyer lead
As you’re looking to get involved in the homebuying business for the first time, or are looking to replace a retiring real estate agent, or want to increase your inventory, the first and most important step is to get a homebuyer lead and add local listings to your real estate website.
That’s where leads come into play. Homebuyer leads come in many forms, but the easiest way to get them is to set up a sign up box at your real estate office or at your favorite networking event. Homebuyer leads can also be found online through various marketplaces.
How to leverage the housing market
There are many aspects of the housing market that need to remain stable in order for new homebuyers to find homes to purchase. And while the new homebuyer market has been relatively stable in recent months, it’s still far from a done deal.
As the housing market continues to settle down after a record-setting year, more and more people will be able to purchase homes. And with everyone’s minds on the new year, it’s likely that buying a home will be one of the top topics on real estate agents’ minds. In order to be ready for the influx of new homebuyer leads, real estate agents need to prepare their websites and marketing plans now.
The tech funneling homebuyer lead trend
Homebuyer leads are nothing new, and in many ways, they are the result of various technology innovations. In the past, leads were primarily generated through face-to-face meetings, phone calls, and emails. But with the proliferation of the internet, these methods of lead generation have become less effective.
As the tech funneling lead trend continues to take hold, more and more people will be able to generate more leads. Homebuyer leads in particular are expected to increase by 20% this year, making them even more important than usual.
Now that you know more about the technology funneling homebuyer leads, you can begin to put it to use.