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Why Do Brands need Email Hosting Services?

Why Do Brands need Email Hosting Services?
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When established companies like Google and Yahoo provide email hosting services, what is the need for private hosting services? This is a common question of brand owners trying to establish themselves in this digital era, where automation and digitization of work are growing. To answer the question, these mainstream servers are generic and do not give you any specific features that could help you keep your email interactions more organized and categorized. Second, it keeps your emails and data secure and blocks spam and phishing websites.

Also, a Gmail account is prone to promotions and ads. Private email hosting is exclusive and can be used only by you and your employees. Email hosting also has some great additional features necessary for your business. Let us understand these features.

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Features of an Email Hosting

Domain names

Instead of the generic names of gmail.com and ymail.com, you can make your brand name the domain for your hosted emails. This makes your emails look professional and also promotes your brand. Some service providers also offer you multiple domains so that you can identify emails. For example, you can have different domains for different departments of your firm. Your employers could use the domain-specific ids for their department. This makes identifying and communicating easy.

Storage

The storage should be unlimited. There should also be options for multiple inboxes, and there shouldn’t be any limit on the storage, as you’re already spending enough money on hosting emails. Also, there should be a proper backup of data in case of accidents, physical and virtual.

Security

High security is a priority in email hosting. Emails hosted should be encrypted and be readable only by the sender and the recipient. This ensures that your email data is protected and only the intended receiver. Choose a hosting service that is certified and compliant with international security standards. It should offer anti-spam filters, anti-malware, and other data loss prevention tools.

Versatility

Multi-device access should be possible so that immediate email response while on the move is doable. The software should be compatible across all the devices and all Operating Software like iOS, Android, Windows, Linux, and more.

Availability

If you are running a business where client satisfaction is ultimate, you cannot afford to be unavailable when your client has a query or asks for a quote for your business. Therefore, the uptime of the hosting server should be at least 99%, the rest one percent being for maintenance alone.

Added Features

The ease of handling the platform makes the user experience much more accessible and enhances efficiency. There should be added features like automated email software replies, signatures, provision for social media icons, and multi-user handling to improve the quality of email and response time quicker.

Conclusion

Exclusive email hosting sites are a necessity in these changing times, make your brand look professional and create a good impression on your clients. It offers security, storage, backup, and reasonable server time solutions. Investing in Hosted Emails services is essential for the company’s growth.

 

 

 

 

Moli Mishra

Moli Mishra

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